No 10 Bakery

No 10 is a European bakery that makes gourmet delicacies such as croissants with organic ingredients, unique sourdough sandwiches, and special homemade desserts.

Story

 

Located in the modern outdoor marketplace close to the world-famous ancient city of Kaunos, No 10 aims to be one of the popular eateries for tourists as well as locals.

Our goal was to create a modern and sophisticated, yet friendly and approachable visual world for both kinds of audience, while also emphasizing the aspect of organic and healthy eating.

 
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The main ingredient in most of No 10’s delicious products is wheat, which made the wheat ear the hero of the logo.

 
 

Campaign Visuals

 

Because No 10 Bakery is a new shop in town, without any history or heritage, it was important to create memorable visuals to establish the brand and its iconic logo. Therefore, we decided to prominently use the name and the logo as the main hero for every opportunity to promote the brand.

Below, you will find two campaigns. First one focuses on the name, and inserts 10 into words like ‘Passion’, ‘Obsession’ and ‘Devotion’. Second campaign puts the logo on stage, and highlights it with the delicious food the bakery produces.

 
 
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In The Store

 

From plates to to-go boxes, napkins to sugar packs, bags to decorative elements, we created a plenty of applications to create a consistent brand experience, that makes the guests feel good, safe, and a part of a family.

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Two white disposable coffee cups with ‘S’ and ‘L’ labels and scattered coffee beans on a light gray background.
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Black plate with "No 10" logo, accompanied by a silver fork and knife, on a light gray background.
Chocolate chip cookie on paper napkins with "No 10" design.
Packets of white sugar and brown sugar with brown sugar spilled nearby on a light gray background.
Black coffee bag with "No 10 Bakery" label and fresh roasted coffee beans branding.
Two white saucers with matching white coffee cup, both featuring the text "No 10" and a geometric design.
Brown glass bottle and white enamel mug with "No 10" logo on gray background.
Two paper bags, one brown and one black, featuring the "No. 10 Bakery" logo with geometric patterns at the bottom.
100% Fresh, Baked Daily in Store Badge

Website

 

To tell the story of the brand in detail, show its fresh, healthy and delicious products with striking visuals, and promote its magnificent location for tourists, we created a unique, attractive website concept.

 
 
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